General Catalog 2009-2010

Programs and Courses

Small Business Entrepreneurship

• General Information
• Small Business Entrepreneurship Certificate
• Course Descriptions

General Information

For Information: Carnella Hardin
Phone: 623.845.3240

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Small Business Entrepreneurship Certificate
CCL 5192 / 11 credits

Program Description:

Students enrolled in the Small Business Entrepreneurship Certificate of Completion (CCL) will acquire the skills, tools and knowledge necessary for successful start-up and operations of a profit-making business. Emphasis is placed on evaluating potential business opportunities, developing a business plan, and practical application of small business operating principles. Students develop a foundation of business start-up strategies and practices that will enable them to prosper in the ever-changing small business environment.

Students must earn a grade of “C” or better in all courses within the program.
(+) indicates course prerequisites.

EPS295 SBS200 SBS203 SBS204 SBS213 SBS202

The Business Plan and Business Start-Up Small Business Operations Financing and Cash Management For a Small       Business Small Business Marketing and Advertising Hiring and Managing Employees Small Business Bookkeeping and Tax Preparation

2 2 1 2 1 1

+

SBS211 SBS214 SBS215 SBS216 SBS217 SBS218 SBS220 SBS298AA MGT253

Small Business Computer Applications Small Business Customer Relations Managing Stress in Small Business Planning for a Small Business Starting/Managing a Home Business Establishing an Import/Export Business Internet Marketing for Small Business Special Projects Owning and Operating a Small Business

1 1 1 2 1 1 2 1 3

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Course Descriptions

Course Availability: (F) Fall, (S) Spring, (D) Day, (E) Evening, (Su1) Summer 1, (Su2) Summer 2, (O) Occasionally

Entrepreneurial Studies (EPS)

EPS102
Rich Dad's CASHFLOW / 2 credits / 2 periods
Principles, processes, and tools that represent a new paradigm for financial literacy. Concepts and principles based upon Rich Dad Poor Dad, Cashflow Quadrant, and the Cashflow 101 game.(Copyright). Prerequisites: None.

EPS295
The Business Plan and Business Start-Up / 2 credits / 2 periods
Development of an integrated approach to strategic choice concerning new venture start-up. Includes development of a comprehensive business plan. Prerequisites: None.

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Small Business Management (SBS)

SBS200
Small Business Operations / 2 credits / 2 periods
In-depth analysis of and individual plan development for the “day-to-day” problems encountered in the operation of a small business. Includes the development of an individual business operations plan including finance, purchasing, production scheduling, maintenance, shipping/receiving, personnel management and insurance/risk management requirements. Investigation of daily problems related to inventory control and business expansion. Prerequisites: None.

SBS202
Small Business Bookkeeping and Tax Preparation / 1 credit / 1 period
Introduces accounting and record-keeping with emphasis on practical use of financial data for the successful management of a small business. Develops an understanding of the accounting cycle and preparation of financial statements. Includes section on tax consequences and preparation for small business owners. Designed for the non-financially oriented owner/manager of a small business. Prerequisites: None.

SBS203
Financing and Cash Management for a Small Business / 1 credit / 1 period
Planning for and meeting the financial needs of the small business including cash flow planning, identification of financial needs and sources, equity and debt financing, and preparation of loan packages. Participants complete a financial plan for their individual company, with emphasis on cost controls, sales revenue projection, expense allocation, and inventory cost control. Day-to-day operational budgeting also included. Prerequisites: None.

SBS204
Small Business Marketing and Advertising / 2 credits / 2 periods
Introduction to marketing and advertising strategies and methods including business image, target market analysis, and customer buying behavior profile. Analysis and selection of advertising/business promotion methods and timing. Methods of deciding product and market segment focus included. Design of an individual marketing and advertising/promotion plan. Prerequisites: None. (F)

SBS211
Small Business Computer Applications / 1 credit / 1 period
Hands on opportunity for the small business owner to test several current computer application programs. Emphasizes practical applications, hardware and software purchasing decision criteria, and technological developments. Prerequisites: None. (F)

SBS213
Hiring and Managing Employees / 1 credit / 1 period
Methods and techniques for managing employees in a small business. Includes supervisor's role, leadership styles, interpersonal communications, staff planning, employee work styles, techniques for handling problem employees, and employee motivation. Focuses on real life situations to enable the business owner to gain high performance from their employee team. Includes segment on hiring, new employee orientation, training, benefits, and developing future staffing needs assessment. Prerequisites: None.

SBS214
Small Business Customer Relations / 1 credit / 1 period
Developing and improving customer relations for the small business. Planning and delivering quality customer service. Includes topics on attitude of employees, customer perceptions and motivations, handling customer dissatisfaction, and developing customer, supplier, vendor, and distributor loyalty. Prerequisites: None. (F)

SBS215
Managing Stress in Small Business / 1 credit / 1 period
Explores the common causes of stress related to the operation of a small business. Includes discussion of the physiological and psychological effects of stress, and specific methods for dealing with the small business owner or manager stresses in business and personal life. Prerequisites: None. (S)

SBS217
Starting/Managing a Home Business / 1 credit / 1 period
Analysis of the successful operation of a home-based business. Includes study of economic feasibility, practicality, and adjustments for the family. Analysis of the advantages/disadvantages of operating a home based business, versus a "store-front" business. Review of current trends in home business opportunities and franchises. Descriptions of home businesses that have succeeded in local, national, and international markets. Prerequisites: None.

SBS218
Establishing an Import/Export Business / 1 credit / 1 period
Basic marketing and management techniques for exporting and importing. Includes researching viability of an import/export business, marketing an export or securing a product for import, and implementing the transaction. Prerequisites: None. (S)

SBS220
Internet Marketing for Small Business / 2 credits / 2 periods
Focuses on "e-Commerce"-doing business on the Internet and planning a website. Topics include: how the Internet can help growth and success of business; examples of successful marketing on the Internet; availability of Internet services; necessary hardware and software for marketing on the Internet; determining products/services appropriate for Internet marketing; budget constraints and on-going operations of the Internet site. Prerequisites: None. (F)

SBS290AA
Developing a Practical Small Business Plan / .5 credit / .5 period
Practical techniques for developing, writing, and implementing a business plan. Designed for the small business owner or manager. Prerequisites: None. (S)

SBS290AB
Developing a Practical Small Business Plan / .5 credit / .5 period
Practical techniques for developing, writing, and implementing a business plan. Designed for the small business owner or manager. Taught in Spanish. Prerequisites: None.

SBS290AC
Developing a Practical Marketing Plan for a Small Business / .5 credit / .5 period
Developing a statement of marketing direction and a related marketing plan. Designed for the small business owner or manager. Prerequisites: None.

SBS298
Special Projects / 1-3 credits
Organized and tailored around the interests and needs of the individual student. Structured to provide an atmosphere of individualized research and study paralleled by professional expertise and guidance. Professional-type facilities and equipment available for student use. Allows the best aspects of independent study and individualized learning to be combined to maximize student development. Prerequisites: Permission of Program Director or instructor.

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Society and Business (SBU)

SBU200
Society and Business / 3 credits / 3 periods
The study and scientific inquiry of issues and demands placed on business enterprise by owners, customers, government, employees and society. Included are social, ethical and public issues and analysis of the social impact of business responses. Prerequisites: None. (F)

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